Friday 30 October 2015

Psychographics Presentation

1 comment:

  1. WWW: There was a reference to education and work
    Well prepared slides - bullet points and images
    Fluent
    Excellent profiles

    EBI: Specific magazines?
    Specific programmes?
    Digital Divide

    WWW: We covered all the bullet points in detail
    There was a lot of relevant content
    The profiles brought the people to life

    EBI: We gave some examples for all the media consumption areas
    We individually described each of the character's media consumption
    We included key media terminology

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