Friday 30 October 2015

Young & Rubicam's Psychographic Test

Result: Succeeder

Although I do have a strong goal orientation, I actually thought I was a reformer rather than a succeeder. I'm not too focused on the quality of the packaging rather than their contents and I value the small things in life. I'm not very materialistic but still do like nice things. However I think I have traits that belong equally to both psychographic groups, therefore I think I may be both a succeeder and a reformer.

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