Representations

Graham Norton, BBC1 - Schwarzenegger 

Men are presented in a variety of ways in this clip as the host, Graham Norton, is more feminine whilst Arnold Schwarzenegger is a very stereotypical man, who is seen as a body building icon. He is the dominant representation of men, whilst Norton is an alternative representation of males. The portrayal of Schwarzenegger links to Perkins' as the stereotype is positive as he has made himself a success. Graham Norton on the other hand is gay, which means he would reinforce Medhurst's theory as "The image of the screaming queen does not just mean 'all gay men are like that', it means 'all gay men are like that and aren't they awful', which in turn means 'and they are awful because they are not like us'." 

The woman, Miranda, although she doesn't speak her physical appearance is an alternative representation of females due to her short her and broad structure. This subverts the stereotype and opposes Perkin's theory. 

London 2012 - Bond/Queen 

London is presented as an expensive area and quite a wealthy, posh part due to the grandeur appearance. The soldiers are presented stereotypically and the black cab is a stereotypical London vehicle. This is the dominant representation of the place and therefore links to Dyer's theory and also Perkin's as the representation is predominantly positive. 

James Bond is presented very stereotypically in a tuxedo and in a smart way. This stereotypical 'Bond' representation is a dominant portrayal of the character as they have followed the conventions of him being a smart, powerful and also good looking man. The idea of the 'female gaze' may therefore be presented here as Daniel Craig is being looked at and admired through his power. 

The Queen is presented as a posh, wealthy woman; the conventions of a Queen are all presented through this clip, her jewels, her whole attire is just a typical ideology. This supports Perkin's theory as it is a stereotype which is the truth. 

Some Girls - BBC3 Trailer 

The portrayal of the 4 girls is alternative as they are all part of a football team, which subverts the stereotype of girls being inactive. However within the 4, the characters conform to different ideologies and also challenge others; there's the 'dumb blonde,' who isn't aware of what she's doing and rationality. She's presented as a very pretty girl, who cares about her looks substantially. This is a dominant portrayal of blonde girls and links to Medhurst's theory as the stereotype is very negative and often not true of course. 

The next girl is very violent, which is an alternative representation of girls in general, however the appearance of the girl being quite large and participating in sporting events such as football presents her as quite a violent girl and one that looks stereotypically violent, in terms of her appearance. This links Dyer's theory of stereotypes as this is a trailer, she has been immediately presented in that explicit way in order to get her character across. 

The Asian girl is the most blunt of them all and she has been presented substantially less than the rest of the characters, perhaps this is because she is not as key of a character than the rest. 

The black girl is the protagonist, which subverts the conventions of the typical white girl being the protagonist in programmes such as these. The alternative portrayal subverts Dyer's theory.